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Title details for Brandraising by Sarah Durham - Available

Brandraising

by Sarah Durham
ebook
Read a sample Read a sample
In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts. This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning, branding, campaigns, and materials that leverage solid strategy and great creative, with a unique focus on the intersection of communications and fundraising.

  • Creators

  • Publisher

  • Release date

    November 13, 2009

  • Formats

    • Kindle Book

    • OverDrive Read

      • ISBN: 9780470542217

    • EPUB ebook

      • ISBN: 9780470542217
      • File size: 1106 KB

  • Accessibility

    No publisher statement provided

  • Languages

    • English

Formats

  • Kindle Book
  • OverDrive Read
  • EPUB ebook

subjects

Languages

  • English